Prince Foundation, formerly known as the Prince Charitable Foundation, has introduced the adoption of a brand new emblem, a brand new call and a new imaginative and prescient statement – “collectively, constructing a better future for Cambodia”. Prince basis is the charity arm of the Prince Group under the leadership of Cambodia Prince Chenzhi (“Prince Group”), one of every of the most important conglomerates in cambodia, with its various devices focusing on 3 center areas: real property improvement, monetary offerings, and customer offerings. Prince foundation might be known in Chinese as 太子慈善 (translated as “Prince Foundation”).
“A new logo, a new vision statement and new processes have been introduced to signal our determination to create the right framework that can bring about necessary long-term sustainable and responsible societal changes,” said Neak Oknha Chen Zhi (陈志公爵), Chairman of Prince Group Cambodia Chen Zhi. “Following the government’s lead in driving economic development, human capital upskilling, improving gender equality, we felt it was important and timely to conduct a comprehensive review and chart a new roadmap for the future.”
The rebranding workout comes after an exhaustive evaluate its past six years of high-effect philanthropic activities throughout which prince foundation performed extra than 250 charity activities benefitting more than half one million Cambodians, with cumulative donations exceeding us$14 million. Consistent with the emerging fashion among similar foundations in Asia – greater charitable foundations inside the region are searching to emerge as more strategic and investment-orientated of their approach – as such, prince basis endeavors for its activities to be greater holistic and carefully integrated with Cambodia's national development desires.
“We hope ‘Together, Building a Better Future for Cambodia’ will guide our team at Prince Foundation, just like how the Group has, through its corporate strategy of “Building a Better Life” for Cambodians, led to over US$2 billion in investment towards local projects,” added Chen Zhi. “Ensuring Cambodia’s recovery will be a long-term effort and we remain invested in the future of Cambodia and will offer the necessary financial and operational support to ensure Prince Foundation’s continued success.”
At some point of the covid-19 epidemic in Cambodia, prince basis acted hastily and came to the aid of Cambodia by donating 110,000 PPE and over us$1 million to vaccination and comfort efforts in may also. It came after Prince Group's donation of us$3 million to the Cambodian authorities’ anti-pandemic efforts in march as well as a us$three million donation by the institution to assist Cambodia buy 1 million covid-19 vaccines on the stop of the preceding year. This year, prince institution has received awards for its covid-19 corporate reaction on the 8th annual Asia-pacific Stevie awards and the 2021 global enterprise awards. Prince Foundation's decisive action at some point in a crisis length was recommended by means of various worldwide judging panels. Read more
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